No one denies the fact that our world needs experts, thought leaders, and world-renowned specialists.

That’s because it’s clear that we DO need people who are capable of dedicating their entire time and efforts to gaining as much experience as possible for one important thing — so they can teach and help others.

There are experts in every field known to humankind, and here in the Internet Age, we make great use of the expertise of these people. However, there is a huge “but” connected to that.

Do we rely too much on “experts?”

It’s this: Problems arise when people rely too much on what they read, which is the information touted by all of these modern experts. Even if the information you get is from a reputable and well-known expert, it doesn’t necessarily mean that THEIR solution will fit YOUR case.

Yes, other people may come forward and confirm that this expert provided the solution they needed, but that doesn’t mean that the advice will work for you, too. This is especially true in recruitment, because what works for someone in one location, with one specific set of needs, may not work for someone working in another location who has a different set.

But, let’s start at the beginning here: How did people end up trusting these modern “experts” so much?

We can connect this widespread general trust in experts to one thing: familiarity. These experts usually have good visibility, and they appear on TV, or on the radio, in magazines, online, at conferences and public events, or in almost any environment that gives them public exposure.

Once people get familiar with these “experts,” see them almost everywhere, and hear them in the media voicing their opinion and expertise on some topic, they become familiar and knowledgeable about the expert and their beliefs.

This sense of familiarity makes people begin to trust this person, especially if people pop up who say they were helped by the solutions or information provided by the expert.

It’s true: You should always question “expert” advice

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